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Chase’s new Southwest Airlines premium credit card has increased its initial bonus offer to let you earn 60,000 Rapid Rewards points: 40,000 points after spending $1,000 in the first 3 months — and an additional 20,000 points after spending a total of $12,000 in the first 12 months.
That’s a great deal, and it’s more than halfway towards a Southwest Airlines companion pass. But they’ve created real value for customers who fly Southwest. I like the line from Southwest’s chief marketing officer about the Southwest Rapid Rewards® Priority Credit Card, it has the 3 Ps… “more perks, more points, and more priority.”
40,000 points after spending $1,000 in the first 3 months and an additional 20,000 points after
spending a total of $12,000 in the first 12 months sounds like a good bit of spend but it’s really just $1000 per month, and it’s a lower spend requirement than they had for the card’s initial bonus when it was first launched over the summer.
It’s a $149 annual fee card that gives you a $75 Southwest travel credit and 7500 additional points at cardmember anniversary — each of which give you value worth at least half the fee.
Then you get 4 upgraded boardings per year – A1-15 boarding, which you purchase at the gate and get statement credit back for and 20% back on Southwest inflight purchases like inflight cocktails and internet.
And spending contributes towards elite status: 1500 tier qualifying points for each $10,000 in purchases (up to $100,000 in purchases annually or 15,000 tier qualifying points) and of course it goes a long way towards Southwest’s companion pass.
Eligibility for the Card
Southwest’s cards have been subject to 5/24, Chase’s informal requirement that they’ll only approve customers who have opened fewer than 5 new cards in the last 24 months.
In addition, you cannot be a current Southwest Airlines personal card cardholder (though you may be able to product change that card to this new product) or have received a Southwest personal card bonus in the past 24 months.
The product is not available to either (i) current Cardmembers of any Southwest Rapids Rewards® Credit Card, or (ii) previous Cardmembers of any Southwest Rapid Rewards Credit Card who received a new Cardmember bonus within the last 24 months. This does not apply to Cardmembers of the Southwest Rapid Rewards Business Card and Employee Credit Card products.
If you’re under 5/24, and you fly Southwest with some regularly especially if it’s not enough for status, or you’re looking to earn a companion pass then certainly apply for the Southwest Rapid Rewards® Priority Credit Card.