EVA Air’s Bold Vision With Their New Safety Video Was to Create Actual Art

Star Alliance member EVA Air is out with a new safety video that they say took three months of planning and rehearsing — and which they view as art (“EVA Makes Inflight Safety a Work of Art”).

Director Robin Lee “described her vision for the video as a transition in space from the confined aircraft cabin to the globe and its vast possibilities.” Meanwhile “Bulareyaung, a member of Taiwan’s indigenous Paiwan community, created choreography that embraces new technologies and alternative art forms.”

Although as Dennis Miller once said, “One man’s Voltaire is another man’s Screech.” Which one is it to you?

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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Comments

  1. I dont think everything in this safety video is new.

    I believe the same choreography is already available when I flew EVA last Nov on BKK-TPE and TPE-JFK.

    Even the music is the same.

    What looks new are graphic design/CGI effects.

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