Two years ago Air France said revenue-based changes like Delta’s were coming along with a reduction in benefits for silver elites. Although they said it might not happen until the first quarter of 2018.
Last month changes were leaked on Air France’s website including the rate at which customers would earn miles based on the cost of a ticket.
- No status: 4 miles per Euro
- Silver: 6 miles per Euro
- Gold: 7 miles per Euro
- Platinum: 8 miles per Euro
This is fascinating because:
- Earning is less generous than US programs, following Delta, which start base-earning at 5 miles per dollar for non-status members. Flying Blue offers fewer miles (4 not 5, and of course one Euro is with more than one dollar).
- Flying Blue is largely already revenue-based. You didn’t earn 1 mile per mile flown on the cheapest fares. Instead you’d earn just 20% of miles flown. And on premium cabin fares you’d earn big bonuses.
It’s now being reported in European press that the full slate of changes will be announced Monday and that changes will go into effect April 1.
Sometimes Google translate offers more accurate text than even the original, suggesting that the article reads “Air France-KLM will launch the Flying Blue flyer-based flyer on the shovel next year.”
Sounds about right.
What is going to change exactly is not known yet. Details will be announced on Monday.
Air France-KLM reports at the presentation of the quarterly figures that it is a complete ‘re-engineering’ of Flying Blue.
(HT: Meneer Guggenheimer)