New Hotel Top Tier Elite Benefit: Sex Talk When You Make a Reservation By Phone

IHG Rewards Club launched a new top tier elite level with a silly name and a new membership card.

On the back of the card is a new phone number, dedicated to top tier elites. Only they printed the wrong number on the card. Not only that — of course it worked out this way — it was the number to a sex chat line.

So everyone gets a new card, and they’re asking members to cut up the old cards.

In the interest of journalism, I had to call the (1-800 instead of 1-844) number. I was greeted by “America’s Hottest Talk Line” —

    Guys, hot ladies are waiting to talk to you!

The menu tree was different than I expected. Instead of “Please enter your 9-digit IHG Rewards Club number” I was given:

  • Ladies, press 1 now
  • Guys press 2 now

In the spirit of I wondered whether redirected to sex talk as well. Turns out that domain is unregistered . . .

(HT: Loyalty Lobby)

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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  1. It couldn’t be the tractor supply wholesaler or computer sales support line. It “had” to be a sex line. Nice. Maybe they sent out the politicians version of the card to everyone 🙂

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