The best offer I had been aware of previously was a 35,000 mile offer.
This new offer is 40,000 miles with first purchase, no fee the first year, and 10,000 miles with each account anniversary (i.e. you incur an annual fee and get the bonus miles, though presumably those would post while you could still get your fee back).
As with other offers, it comes with a lounge pass per year; the ability to earn 10,000 elite qualifying miles based on spend; a $99 companion ticket for use with up to two companions as long as you meet the minimum spend requirement on the paid ticket; a 5000 mile discount when redeeming awards solely on US Airways flights; and zone 2 boarding privileges. So it’s actually a fairly rich credit card for those who fly US Airways.
For those who churn credit cards, 40,000 miles isn’t a ginormous bonus these days but it’s from Barclays so you aren’t maxing yourself out on offers from Chase or Citibank with this one. I know I’ve been avoiding any new Chase applications, not wanting to forego whatever their next big offer is, which is a shame because I need to get myself a Chase Sapphire Preferred card at least now that it’s offering double miles on dining (hotel and airline spend too, but in most cases I have other cards I’d use instead).
Of course, some folks aren’t big Barclays fans because if they don’t like your credit or the way you look or dress they might approve you for a lesser card with lesser bonus. But still I suppose that’s better than rejecting you outright!