I’ve written about Hilton’s plan to devaluae their points here and here. Come mid-January many properties will require 25% more points, bizarre in a world where hotels are getting killed, rates are down and so is occupancy.
One Mile at a Time‘s comments, “I have about 300,000 Hilton points I need to burn, so I guess it’s time to start thinking about where I want to go.”
This got me thinking, how will I change my behavior as a result of Hilton’s gutting the value of my HHonors stash?
The thing is that I’ve always found HHonors points to be situationally useful, especially for redemeptions in small cities on personal travel when I don’t want to come out of pocket. Or other pedestrian travels where the hotel is a place to sleep, rather than the point of the trip, and I’m hoarding my other points for something special.
But in terms of planning a trip around burning HHonors points?
The Conrads in Asia are generally good, but even status will only get you so far there, the HHonors porgrams doesn’t include suites as an upgrade-by-right and you can’t spend extra points for suites to make the trip really special, either. The Conrad Maldives, Bora Bora Nui and Hilton Moorea are certainly extremely worthy resort properties. But again, no shot at accessing the best rooms without substantial cash co-pays.
Honestly — and perhaps I’m being myopic — there isn’t any Hilton property that I want to ‘plan a trip around’. I’ll tilt more towards burning HHonors points instead of an alternate currency through mid-January, of course. But on the whole I am likely to more or less ‘eat’ the devaluation — and be less likely to pursue accrual going forward (though Hilton was already a bit on the back burner, though a favorite for e-Rewards deposits).
Are there any Hilton properties I’m missing, that are truly special, where I should plan a redemption trip before the big thud on January 15?