I still like crediting my Hilton hotel stays to British Midland, but there’s currently an offer of 3000 Virgin Atlantic miles per stay through October 19th at Hilton properties in the United Kingdom and Ireland, Europe, Middle East and Africa plus specific hotels in:

– New York
– Los Angeles
– San Francisco
– Seattle
– Washington DC
– Las Vegas
– Boston
– Atlanta
– Miami
– Chicago
– Denver

(Registration required.)

Combine that with the standard Avis offer of 1000 Virgin miles per rental (even on one-day rentals, this is where I usually credit my Avis rental days absent a special promo) and the Virgin miles do add up quickly, topped off in my own case with transfers in from American Express Membership Rewards. But for folks doing points transfers remember that the Virgin award chart requires quite a few points, whereas you can redeem ANA points on Virgin flights at an often lower rate (eg transfer 63,000 Amex points — or 53,000 Starwood points which yields a 10,000 point bonus — into ANA and redeem for an Upper Class roundtrip between New York-JFK and London Heathrow) as compared to 90,000 points in Virgin’s program.