Another Reason Why TED is Inferior, Even When It Tries to Improve

United’s TED flights will be experimenting by offering DVD player and movie rentals.

Passengers will rent the devices for $12 at the gate and return them at their destination.

JetBlue offers free live satellite TV — meaning a whole lot more channels and choices compared to a single movie. Denver-based Frontier, a primary competitor of United, offers TV for $5.

$12 makes United uncompetitive, especially when most business travelers won’t be able to seek reimbursement for the rental from their company.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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