ScrappleFace: McDonald’s To

by Gary Leff

ScrappleFace: McDonald’s To Launch Restaurants for Protestors (link via cut on the bias). Outstanding satire:

    (2002-08-23) — Following yet another lawsuit, McDonald’s Corporation announced today it intends to launch restaurants specifically for protestors.

    “We looked at the demographics and it just made sense,” according the news release. “Protestors are everywhere and they’re very vocal about what they like and what they don’t. In essence, they’re the ultimate target market. If our regular customers stood in the streets shouting about their personal preferences, we’d be out there with tape recorders. These protestors have really opened our eyes to opportunity.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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