What Starbucks Lattes Tell Us About the World and Secrets in the JFK Control Tower

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About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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Comments

  1. Gary,

    Always good to read about coffee …

    What bugs me the most with Starbucks … and I’m sure many can relate:
    Not too long ago, a medium of even large latte would get you juiced up well with the two shots it generally comes with.

    Nowadays, even a medium latte with an exra short (i.e. three altogether) is lame.
    That, to me, comes right after kidnapping !

    Mark

  2. @Mark: I don’t think anything has changed about the shots–I suspect you just have built up a tolerance for the caffeine.

  3. Another issue with the latte index is the latte they purchased in Oslo is at the airport. Now there’s no doubt that Oslo is an extremely expensive place to eat out, but comparing prices at the airport to non-airport locations isn’t quite fair.

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