Pearls of Travel Wisdom suggests that the American and US Airways frequent flyer programs will be combined by year’s end. That’s 2014.
I believe this is wrong.
While they could always beat their timeline (although I’ve never known an IT project to finish under cost and ahead of schedule), public statements on integration are:
- Frequent flyer programs combine first half of 2015 (my bet is end of first quarter, although that could be aggressive — at one point I understood they were looking at late 2015).
- Single operating certificate in the second quarter of 2015 (target late April)
- Passenger service system (single reservation system) late 2015.
The biggest challenges here are IT/data. I don’t think they actually know when the programs will get merged, they have targets but will do it when the IT is ready and working right.
On all of these things, sooner is better. American’s leadership wants the ‘merger synergies’ which means reducing duplication in systems and starting to see more and more benefits from combining operations in terms of revenue. Senior executive compensation is tied to achieving those.
But they don’t want to screw it all up the way United/Continental did (and US Airways/America West did).
When the merger first got the go-ahead, I said there were 10 things to expect. Those are generally holding up pretty well.
Here’s how the merger is doing overall.
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