Suzanne Rubin, President of the American AAdvantage program, e-mails:
I wanted to pass this info along in case some of your readers are interested in turning their passion for the AAdvantage program into a career. We are always looking for exceptional candidates that would also bring enthusiasm to their job. I’m guessing many of your readers fit the bill!
This position will be responsible for supporting a strategic assessment of all elements of the AAdvantage frequent flyer program. Position will identify and recommend opportunities for changes to AAdvantage to enhance customer loyalty and drive incremental value to American through the elite program and through mileage earning/redeeming.
Position will be involved in innovative loyalty projects, including leveraging flight data, competitive data and customer data in order to design and implement AAdvantage program and product enhancements that strengthen AA’s relationship with customers. Position will perform sophisticated analyses using database software and tools; producing thoughtful, actionable insights from data analyses, and using those insights to develop and present appropriate loyalty strategies for the new American. Extensive cross-departmental collaboration with Revenue Management, IT, Marketing, and Finance as well as operational organizations will be required.
Make no mistake, they’re looking for individuals with relevant skills and experience — “Ability to write SQL; ability to quickly learn new systems and databases – can mine large amounts of data for insights that form the strategy recommendations” (you aren’t going to just armchair quarterback things, you’re going to work with their data to formulate recommendations).
In my youth, baby… in my youth.
Now I’m curious: Would you want to work for AAdvantage? If you did, what changes would you recommend?