This Spirit Airlines crop ad, in a Kansas City field, isn’t a sign from extraterrestrials. It’s a guy holding himself and trying not to use the lavatory.
Actually, no it’s not.
It’s not this guy:
It’s this one:
It’s a part of Spirit’s “Bare Fare” campaign.
They don’t give you free water. Or a standard size carry on bag (let alone free checked bag). They don’t give you a free boarding pass at the airport.
This Spirit Airlines video form their ‘Bare Fares’ campaign tries to explain just how generous they are:
They’re doing their best to distract you from the way their fares don’t include what other airline fares do with a woman in a bikini. The video asks, “Is anyone even reading this?” (Note: the FAA does require them to provide a seat, and seat belt, as part of the base fare.)
Oddly, the video reminds me of Braniff promoting a different kind of full service with a similar theme.. The Air Strip.
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