The offer terms and conditions do not indicate that it’s targeted. Instead, the terms say,
You must be an existing cardholder as of August 1, 2012. You must register for this offer….Bonus may be earned one time per primary cardholder. To be eligible for this offer, your account must be open and not in default at the time of fulfillment… Offer valid once per MileagePlus account number.
All statements that would indicate pretty clearly that the offer isn’t targeted. Of course it also says, “[o]ffer subject to change without notice” so there are no guarantees. But it’s worth signing up.
It turns out there is also an offer of 5000 mile for spending $3000 on the card between August 1 and October 31. Again, not open to folks who did not have a United credit card on August 1.
If it were me, and I either had already spent $3000 on the card or was about to (during the offer period), I would register for both promotions. It’s possible that both would be earned. It’s possible only one would be earned (so registering for the higher spend one won’t hurt). And it’s possible that, despite the terms and conditions of the offer, it really is targeted and United won’t honor it.
And we’ll have to wait awhile to find out, both offers specify that points will post 8-10 weeks after the end of the promotion, we may have to wait until mid-January to find out.
Some will want to take screen shots of the offers, as we as of their accounts if those display having signed up for the offer, and make the case to United that the terms and conditions should be honored — in the event that United doesn’t post the points.
Others will just register, hope for the points, and not worry about it. It’s easy to register for one or both offers, and good points for activity that folks would be undertaking anyway on their United credit cards.
Not clear it’s worth putting spend on the cards that folks wouldn’t have otherwise on the chance of earning the bonus, though folks willing to press for the bonus might still be so-inclined.