Avoid the rude guy at the counter

Sheraton is rolling out new automated checkin machines designed to allow checkin and checkout in under sixty seconds.

    Sheraton Speed Check is the most flexible kiosk of its kind, offering guests’ the ability to receive messages, additional room keys and upgrades, change room type, and view, print and email personal folios, in addition to check-in and check-out.

There was a contest to name the machine, and the winning answer is “Sheraton Speed Check” .. which I think is a really great name, especially since that was my suggestion. (For the record, my other entries were Sweet Service Checkin Center, Sheraton Full Service Check-in Center, Sheraton Instant Rest, and the Sheraton eService Machine).

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community Milepoint.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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